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FierceWireless cites CSMG's 'Taking The Pulse' in a special report on mHealth
May 25, 2010
Despite opportunity, wireless hesitates on mobile health
By Phil Goldstein
Wireless carriers recognize that mobile healthcare will be a major opportunity for them in the years ahead. But right now, because of continuing questions over suitable mHealth business models, they have not yet made significant efforts to place their stamp on the industry.
Wireless carriers point to several major issues that are holding them back, especially unclear medical reimbursement rates for mHealth services and devices. Others, however, contend that if carriers rely on third parties to create, test and establish business models that work, they will miss the boat on an emerging opportunity.
